Qamar first received positive media attention for the role of Ruqsana Inayat in the historical drama Jinnah Ke Naam (2009), and this breakthrough was followed with further success in several television series, including the pre-partition drama Dastaan, the melodrama Uraan (both 2010), the romantic dramas Maat and Pani Jaisa Piyar (both 2011), the socio Thakan (2012), thriller Sannata, the romantic Bunty I Love You (both 2013), family drama Digest Writer (2014), crime thriller Sangat (2015) and Besharam (2016), receiving Best Actress awards and nominations for each of them.