Roy Choi

Roy Choi (born February 24, 1970) is a Korean-American chef who gained prominence as the creator of the gourmet Korean-Mexican taco truck Kogi.

Choi is a chef who is celebrated for "food that isn't Fancy" and is known as one of the founders of the gourmet food truck movement.

While Choi doesn't see the book as social commentary, he felt it was important to show the "real deal" of the duality he felt growing up as an immigrant in the 1970s; the foods served in the restaurant were quite different from what the family ate at home.

The family ended up emigrating from South Korea permanently in 1972.

Choi was raised in Los Angeles and Southern California.

As Choi grew up, his parents had many businesses: a liquor store, dry-cleaning shop, a Korean restaurant, and after selling jewelry door to door, finally a successful jewelry company.

His parents owned a Korean restaurant called Silver Garden in Anaheim, California for three years when he was young.

Choi's mother made kimchi that was so popular within their community that they packaged it and sold it locally.

His favorite childhood memory is making dumplings at the age of eight at his family's own restaurant.

His family moved many times while he was young.

His family once lived near Olympic Boulevard and Vermont Avenue, as well as in South Central, the Crenshaw District and West Hollywood.

Choi attended a gifted-students program, but changed schools in his early teens when his parents achieved prosperity in the jewelry business and moved their family into a neighborhood in Orange County called Villa Park, Choi began getting into trouble, with his marks slipping as he began taking drugs and hanging out with a different crowd.

At age 15, Choi's parents sent him to Southern California Military Academy in Signal Hill, California.

He remembers this as a positive experience.

After high school, Choi went to Korea and taught English there.

He then attended California State University, Fullerton, graduating with a bachelor's degree in philosophy.

Choi attended Western State University law school, and dropped out after one semester.

At 24, Choi said he became obsessed with Emeril Lagasse's "Essence of Emeril" show.

The show inspired him to enroll in culinary school.

"Emeril saved my life," Choi said.

In 1996, Choi began studying at the Culinary Institute of America in Hyde Park, New York.

He enjoyed the highly structured block programs, where there was no "wiggle room."

During his studies, he worked as an intern at three-Michelin-star restaurant Le Bernardin, in New York City.

Choi gained experience as a journeyman hotel chef, and in 2001, started working for Hilton Hotels.

After being promoted within the company, Choi became chef de cuisine at the Beverly Hilton in 2007.

It was there that Choi met his future business partner, Mark Manguera.

Choi also worked at the Embassy Suites in Sacramento and the Rock Sugar Pan Asian Kitchen in Los Angeles.

After this classical training and years of background in Michelin-star cooking, Choi said that the shift to the food trucks, initially based on Abbot Kinney Boulevard in Venice was great.

Choi's company, Kogi, was founded in 2008 with partners Mark Manguera and his wife, Caroline Shin-Manguera.

He was named one of the top ten "Best New Chefs" of 2010 by Food and Wine magazine, and is the first food truck operator to win that distinction.

Choi currently runs Sunny Spot, in Venice, CA, which is Caribbean-inspired.

He ran the Los Angeles-area restaurant Chego! which featured rice bowls, and A-Frame which conveyed the Hawaiian idea of aloha and was built in a former IHOP, in addition to Pot at the Line Hotel in Koreatown.

In June 2013, Choi along with fellow chefs Wolfgang Puck and David Chang, convened at the Hotel Bel-Air to fuse different styles such as ggaejjang style and kochujang onto the Hotel Bel-Air menu.

In November 2013, Choi released his autobiography that is part memoir part cookbook called L.A. Son: My Life, My City, My Food.

Choi said he didn't start out to write a book, but that he kept getting asked the same questions about his food, its flavors, and how it is prepared.

In December, 2018, Choi opened a restaurant named Best Friend in Las Vegas, NV.

His cooking style fuses Mexican and Korean flavors and dishes.

In 2019, Choi began presenting a cooking series on Netflix with Jon Favreau titled The Chef Show.

Choi was born in Seoul, South Korea, to South Korean father Soo Myung Choi and North Korean mother Jai Nam Choi.

Choi's parents met in the US but after marrying moved back to Korea.