In an interview, Perez described his design approach for the character, "taking the cue that Raven was very mysterious à la Phantom Stranger, I took that as a starting point, and using the shadow face where half her face is always in shadow despite the lighting, was a shtick I got from Phantom Stranger, who also had the same deal. He had a long billowing cape, as did she, and in her case, since her name was Raven, I decided to create a silhouette for her that would look like a bird. The hood was designed so that in the profile, it would end up looking like a birds head, so that when her soul self came out, since that was done in full black, it looked like a gigantic black Raven. Her name and the Phantom Stranger were key to how I designed her."