Jay Shetty

Jay Shetty (born 6 September 1987) is a British podcaster, author, and life coach.

He is also a co-founder of Sama Tea.

Shetty was born in London to a Hindu family of Indian origin.

He was raised in Barnet, North London and has a sister.

His mother is a Gujarati who was raised in Yemen and his father is a Tulu Bunt from Mangalore.

He attended Queen Elizabeth's School, Barnet, then went on to graduate from the Cass Business School at the City, University of London.

In business school, Shetty met Gauranga Das, a monk invited to speak at the school on selflessness and living a minimalist lifestyle.

Shetty spoke with Gauranga after his talk and followed him for the remainder of Gauranga's lecture circuit around the United Kingdom.

Shetty claims to have spent four summers in India interning at corporations and training with the International Society for Krishna Consciousness (ISKCON), known as the Hare Krishna movement or Hare Krishnas, and three years living the ISKCON lifestyle at an ashram in Mumbai, India.

Shetty began his career at Accenture, working on digital strategy and as a social media coach for the company's executives.

His work caught the attention of Arianna Huffington, who hired him to produce videos for Huffington Post about topics such as relationships.

Shetty has conducted interviews with a number of public figures.

Shetty was the recipient of awards at the 2016 ITV Asian Media Awards and the 2018 Streamy Awards.

Shetty was recognized on the National Geographic Chasing Genius Council 2017 and the Asian Media Awards 2016 Best Blog.

In 2019, Shetty launched the podcast On Purpose.

The podcast was downloaded 64 million times in its first year.

On Purpose became the number one health podcast in the world according to Forbes.

In July 2023, Shetty interviewed US President Joe Biden on his mental health initiatives in a podcast episode filmed at the White House.

In April 2019, Shetty was honoured with the Outstanding Achievement Online Award at The Asian Awards and in May 2019 he won Best in Health & Wellness at the 11th Shorty Awards.

In August 2019, YouTuber Nicole Arbour publicly criticized Shetty for plagiarizing quotes, leading him to remove 113 posts from his Instagram and begin adding attributions.

Shetty is the co-founder of a video production company, Icon Media, along with Alex Kushneir.

In 2021, Shetty and his wife Radhi launched Sama Tea, an adaptogenic brand inspired by ayurveda.

In 2022, Shetty joined meditation product company Calm as its "Chief Purpose Officer".

In 2020, Shetty founded the Jay Shetty Certification School, an online learning platform for becoming an accredited life coach.

It claims to provide a Level 7 diploma, which is equivalent to a Master's degree in the United Kingdom.

A 2024 investigation into Shetty's career by The Guardian found that the school made misleading claims of being Ofqual-regulated and in progression arrangements with the University of Chichester.

Marketing professor William Keep of the The College of New Jersey has likened the school's business model to a multi-level marketing scheme, as many students are encouraged to recoup the $7,400 tuition cost by starting their own life coach training centers.

Simon & Schuster published Shetty's 2020 book Think Like a Monk.

The book offers advice on reducing stress and improving focus, based on Shetty's experiences from living at an ashram.

The book was a bestseller.

In 2023, Shetty published 8 Rules of Love: How to Find It, Keep It and Let It Go which made The New York Times best-seller list.

Shetty lives in Los Angeles with his wife, Radhi Devlukia Shetty.

He is in the ownership group of Angel City of the National Women's Soccer League.